Players Can Compete For Cars and In-Game Cash Across a Year-Long Series of Events
San Mateo, CA – Zynga Inc., a wholly-owned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO) and a global leader in interactive entertainment, in collaboration with Universal Products & Experiences, are honoring the blockbuster Fast & Furious film franchise from Universal Pictures with a year-long series of events and in-game content in the popular racing game CSR2.
Starting today, CSR2 will rev up an in-game experience inspired by the Fast & Furious films. Players can take on the challenge of racing at the in-game Power of the Road racing festival set in the California desert. Throughout the year, six in-game events will be available for users to test their racing skills, collect new cars and animated reward stickers inspired by the films, earn in-game cash, and form rivalries with other players.
“The Fast & Furious saga is one of the most iconic film series and is synonymous with high-octane street racing action,” said Zynga vice president, games, Sam Cooper. “What better way to celebrate the franchise’s love for speed and family than strapping into the driver’s seat and hitting the pavement in CSR2, racing for cars and glory?”
CSR2 is available now as a free download on iOS and Android devices. The game includes optional in-game purchases (including paid random items).
Zynga is a wholly-owned publishing label of Take-Two Interactive Software, Inc.
ABOUT ZYNGA INC.
Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™, and Zynga Poker™. Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in California with locations in North America, and Asia. For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook, or the Zynga blog.
ABOUT THE FAST & FURIOUS SAGA
Over the course of eleven films that have stoked passion in an ever-expanding audience and have earned more than $7 billion at the worldwide box office, Universal Pictures’ record-smashing, homegrown Fast & Furious Saga has become the studio’s most-profitable and longest-running franchise. Across social media platforms, the fan following for the movies and cast has grown into the biggest of any active franchise. Following 2017’s The Fate of the Furious, which debuted in theaters as the biggest global opening of all time, the blockbuster franchise expanded to a multitude of offerings – from toys and video games to an animated series and the hit spin-off title, Hobbs & Shaw. The tenth and most recent chapter in the Fast & Furious Saga, Fast X, raced into theaters May 2023.
ABOUT UNIVERSAL PRODUCTS & EXPERIENCES
Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, as well as engaging retail and product experiences across our expansive global theme park destinations (for both owned and third-party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s lines of business include Consumer Products and Games, along with Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. More information is available at universalproductsexperiences.com.
