A wickedly beautiful collaboration that defies gravity and expectation.

The rich, theatrical world of WICKED meets the magical realm of CAMILLA.

The luxurious realm of CAMILLA meets the enchanted Land of Oz as fashion designer Camilla Franks unveils three fabulous new prints inspired by the generation-defining cinematic event, WICKED – coming to theatres this holiday season from Universal Pictures.

In an exclusive global collaboration with Universal Products & Experiences, CAMILLA artisans have delved into this magical world to produce enthralling storytelling. This unique OZmilla range of wearable artworks will have you “Dancing Through Life.”

The WICKED x CAMILLA collection includes pieces for women, men, and children, as well as accessories. With 85 styles across the collection, key silhouettes encompass über cool bomber jackets, silk dresses and gowns, along with printed shirts, shorts and tees – all featuring incredible bespoke graphic prints that are unique and true to both WICKED and the CAMILLA brand aesthetic. WICKED x CAMILLA is set to launch globally on 13th November 2024.

“I am always drawn to travel, finding inspiration wherever I go. Our journey to the vibrant world of Oz is a visual feast. My in-house design team and I were granted unprecedented access to the WICKED archives, and we have captured something essentially powerful and beautiful,” says Camilla Franks. “I strongly believe in empowering young women, and this story of friendship, empowerment and loyalty is particularly resonant for me.”

Inspired by Elphaba and her journey to the Emerald City, the Defy Gravity print is, naturally, a sumptuous green with architectural gold, where quotes from the movie – and Elphaba’s iconic hat – embrace classic CAMILLA motifs of leopard print and feathers. Among the fantastical fashions, CAMILLA devotees will discover a long bias slip dress with train, chic wide legged pants and a matching tailored blazer. Intriguing embellishments and intricate embroidery adorn oversized crop tees, bomber jackets and eternally en-vogue kaftans.

The Totally OZmopolitan print is inspired by the feminine, beautiful and - did we mention? - popular Glinda. In this covetable print, motifs of bubbles, butterflies and florals encounter elements of tarot cards on a shimmering pink background. Channel the magic in spellbinding silhouettes including an organic cotton poplin ruffled wrap top, a curved collar blouse or a mini skirt with 3D embroidery.

Meanwhile, Munchkinland is a whimsical print that combines the icons of the friendship between Glinda and Elphaba, celebrating the magic of an enchanted realm in blue skies, rainbows and tulip fields, scattered joyfully across styles like the short V neck kaftan, tiered dress and oversized tee.

“It’s thrillifying to see the magnificent world of WICKED come to life through Camilla’s incredible prints,” said Stephanie Kraus, executive vice president of global product design at Universal Products & Experiences, a division of NBCUniversal. “This collection features stunning attention to detail with fun Easter eggs from the film for fans to discover in pieces for the whole family to wear.”

“I have lived my life defying expectations,” says Camilla Franks. “I want to take my beloved collectors on an adventure, sharing my passion for travel and exploration, transformative experience and glorious colour. “We all have a little wicked and a little good within us, and the combination of both makes us truly human.”

ABOUT WICKED

After two decades, the beloved and enduring stage musical makes its journey to the big screen as a spectacular, generation-defining cinematic event. The untold story of the witches of Oz stars Cynthia Erivo as Elphaba, a young woman, misunderstood because of her unusual green skin, who has yet to discover her true power, and Ariana Grande as Glinda, a popular young woman, gilded by privilege, who has yet to discover her true heart. As they forge an unlikely friendship, their extraordinary adventures will see them fulfill their destinies as Glinda the Good and the Wicked Witch of the West.

ABOUT UNIVERSAL PRODUCTS & EXPERIENCES

Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, as well as engaging retail and product experiences across our expansive global theme park destinations (for both owned and third-party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s lines of business include Consumer Products and Games, along with Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. More information is available at universalproductsexperiences.com.

ABOUT CAMILLA

Camilla Franks is a leading Australian fashion designer, known globally for her artisanal prints, handcrafted designs and precision-applied embellishments, which bring stories from her travels to life through the magic of print.

Since its 2004 debut at Australian Fashion Week, the CAMILLA brand has grown into a global print house with limited edition collections sold in 55 countries.

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